WWRLD? Ryan Lochte is diving into reality TV head first.

The Olympic Gold medalist has inked a deal with E! to star in his own reality show called What Would Ryan Lochte Do?

The show will follow Ryan as he preps for the 2016 Olympic Games in Rio and shows off his sneaker collection, diamond-encrusted watches and, of course, game with the ladies.

“Watching this show, I believe people will fall into three categories: they want to be him, sleep with him or mother him,” an E! exec says.

The six-episode series will also introduce his mom (who’s also his “life coach”), his brother and sisters. What Would Ryan Lochte Do? kicks off in April.